(Magic pen's content inside)
It's been not so easy for all parents to find access how their chlidrean learn English easily and naturally, with being entertaining.
So the past decades saw that many publishers in Korea had launched various educational system like toys, books, CDs, and speaking pens to match requirement and curiosity from them, in order let children approach the way of learning English.
Recently one Korean publisher jointed with Taiwanese IT technology named 'OID'(Optical Identification), covering by international patent, has been spotlighted due to its own creativity of English contents, as well as new shaped-'Sounding pen' which make pronunciations automatically whenever touch the printed sentence or word of English books, with pen's peak.
It was Miare ASP Co., Ltd that firstly intruduced this education toy, named 'Magic pen' or 'Magic wand', with cooperation from Hsin-Yi publisher Co, one of the global English contents providers, from Taiwan.
'I think, our magic-pen has the partucular functions when baby or child want to learn naturally English, with different educational concept from those in the past.
Because when a baby operate our magic-pen, it can naturally stimulate baby's five senses, which enhance the veiling creative mind, rising curiosity endlessly, so that learner can approach the first step toward the gate of English speaking kingdom' said CEO Mr.Ji-Min, Lim said.
And he continued 'The main reason why baby learners stop study is, I dare to say, that there is no any entertaining based-factor for them to continue doing it, even with forgetting the fact that time flies by devoting himself to play magic-pen anywhere & anytime', pointing out the importance of entertainment's factor when offers English education service.
Regarding on the background of magic-pen's technology, aside from English content's superiority, has the characteristic that it was covered by top grade-technology from Taiwan based SONIX Co, one of the global semiconductor makers.
'We plan to distribute magic-pen more actively here, so we are still looking for any promising dealers who have a nice sales network, as well as correct philosophy of child's education' he continued it.
Mirae ASP Co.,was established in 2006, as a new publisher, having a strong bilateral tie with Taiwanese companies such as SONIX, and Hsin-Yi.
And 'this year's target of turnover volume would be one billion K.won' he said.
(For more, PLS open the web 'http://www.magicwand.co.kr)
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